Viac o knihe
This text brings managers the latest ideas on branding, marketing and strategic change. It includes a step-by-step guide to developing marketing strategies and advice on pricing decisions, advertising and communications plans.
Nákup knihy
Marketing Management and Strategy, Peter Doyle, Phillip Stern
- Vpisky / podtrhávanie
- Jazyk
- Rok vydania
- 2006
Akonáhle sa objaví, pošleme e-mail.
Doručenie
Platobné metódy
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