Influence. The psychology of persuasion
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This book is an examination of the psychology of compliance. Written in a narrative style the author combines research and his own experience with the techniques and strategies commonly used to gain compliance and to influence the outcome.
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Influence. The psychology of persuasion, Robert B. Cialdini
- Jazyk
- Rok vydania
- 2021
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2021 2022 2023
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- Titul
- Influence. The psychology of persuasion
- Jazyk
- anglicky
- Autori
- Robert B. Cialdini
- Vydavateľ
- Harper Business, an imprint of HarperCollins Publishers
- Rok vydania
- 2021
- Väzba
- pevná
- ISBN10
- 0062937650
- ISBN13
- 9780062937650
- Kategórie
- Psychológia
- Anotácia
- This book is an examination of the psychology of compliance. Written in a narrative style the author combines research and his own experience with the techniques and strategies commonly used to gain compliance and to influence the outcome.