Influence

The psychology of persuasion

Autori

Robert B. Cialdini

Hodnotenie knihy

4,2(142436)Ohodnotiť

Parametre

Byznys & Obchodovanie
Motivácia & Sebarozvoj
Náučná literatúra
Podnikanie a ekonómia
Psychológia

Viac o knihe

"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--