How To Go Viral and Reach Millions: Top Persuasion Secrets from Social Media Superstars, Jesus, Shakespeare, Oprah, and Even Donald Trump

"Joe Romm is the communicator's communicator. He has mastered the ancient rules of rhetoric and updated them for the digital age." --Van Jones, Host of CNN's, The Van Jones Show "Joe Romm understands the secret of making things go viral. Whatever your medium, this book will make a big difference." -- Bill McKibben, author of The End of NatureHow To Go Viral And Reach Millions is the first book to reveal all the latest secrets for consistently generating viral online content-words, images, or videos that are seen and shared by hundreds of thousands and eventually even millions of people, something Romm and his colleagues in three different organizations achieve routinely.