Institutio Oratoria; Volume 2

First published in the first century CE, this classic work on rhetoric and oratory remains one of the most influential texts in the Western canon. In it, the author provides a comprehensive guide to all aspects of public speaking, from the use of language and argumentation to the cultivation of charisma and persuasion. With a wealth of historical examples and practical tips, this is an essential resource for anyone who wants to become a master of the art of persuasion.