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Focusing on media criticism, this guide encourages students to develop their own analytical skills rather than passively accept existing interpretations. Arthur Asa Berger presents a user-friendly approach in the Sixth Edition, making complex concepts accessible and engaging. The hands-on techniques empower readers to critically evaluate media, fostering independent thought and deeper understanding of media influence.
Nákup knihy
Media Analysis Techniques, Berger
- Jazyk
- Rok vydania
- 2018
- product-detail.submit-box.info.binding
- (mäkká)
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- Titul
- Media Analysis Techniques
- Jazyk
- anglicky
- Autori
- Berger
- Vydavateľ
- Sage Publications
- Rok vydania
- 2018
- Väzba
- mäkká
- Počet strán
- 368
- ISBN13
- 9781506366210
- Kategórie
- Učebnice, Skriptá a vysokoškolské učebnice
- Anotácia
- Focusing on media criticism, this guide encourages students to develop their own analytical skills rather than passively accept existing interpretations. Arthur Asa Berger presents a user-friendly approach in the Sixth Edition, making complex concepts accessible and engaging. The hands-on techniques empower readers to critically evaluate media, fostering independent thought and deeper understanding of media influence.