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Focusing on the importance of understanding female consumers, the book provides strategies for businesses to enhance customer experiences and increase market share. Bridget Brennan, CEO of Female Factor, emphasizes the need to cater to women's preferences, positioning them as key decision-makers in the marketplace. Through practical insights, she guides readers on how to effectively engage this influential demographic and outshine competitors.
Nákup knihy
Winning Her Business, Bridget Brennan
- Jazyk
- Rok vydania
- 2019
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