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Parametre
- Počet strán
- 392 stránok
- Čas čítania
- 14 hodin
Viac o knihe
Focusing on the strategies and techniques for effective social marketing, this book offers insights into building brand awareness and engaging audiences through social media platforms. It emphasizes the importance of understanding target demographics and crafting compelling messages that resonate with them. The author shares case studies and practical tips, making it a valuable resource for marketers looking to enhance their social media presence and drive meaningful interactions with their customers.
Nákup knihy
Success in Social Marketing, Philip Kotler, Nancy R. Lee
- Jazyk
- Rok vydania
- 2022
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- Titul
- Success in Social Marketing
- Podtitul
- 100 Case Studies From Around the Globe
- Jazyk
- anglicky
- Autori
- Philip Kotler, Nancy R. Lee
- Vydavateľ
- Taylor & Francis Ltd
- Rok vydania
- 2022
- Väzba
- mäkká
- Počet strán
- 392
- ISBN13
- 9781032223247
- Anotácia
- Focusing on the strategies and techniques for effective social marketing, this book offers insights into building brand awareness and engaging audiences through social media platforms. It emphasizes the importance of understanding target demographics and crafting compelling messages that resonate with them. The author shares case studies and practical tips, making it a valuable resource for marketers looking to enhance their social media presence and drive meaningful interactions with their customers.