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The book explores the detrimental effects of social justice convergence on corporations, highlighting how prioritizing virtue signaling over sound business practices leads to significant financial losses. It argues that this focus alienates both productive employees and loyal customers, ultimately damaging brand value and market capitalization across various industries, from tech startups to major entertainment companies. The narrative emphasizes the need for businesses to realign their priorities to ensure sustainability and profitability.
Nákup knihy
Corporate Cancer, Vox Day
- Jazyk
- Rok vydania
- 2019
- product-detail.submit-box.info.binding
- (mäkká)
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Doručenie
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- Titul
- Corporate Cancer
- Podtitul
- How to Work Miracles and Save Millions by Curing Your Company
- Jazyk
- anglicky
- Autori
- Vox Day
- Vydavateľ
- Castalia House
- Rok vydania
- 2019
- Väzba
- mäkká
- Počet strán
- 158
- ISBN13
- 9789527303580
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- The book explores the detrimental effects of social justice convergence on corporations, highlighting how prioritizing virtue signaling over sound business practices leads to significant financial losses. It argues that this focus alienates both productive employees and loyal customers, ultimately damaging brand value and market capitalization across various industries, from tech startups to major entertainment companies. The narrative emphasizes the need for businesses to realign their priorities to ensure sustainability and profitability.