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Culture and Consumption II

Markets, Meaning, and Brand Management

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Počet strán
240 stránok
Čas čítania
9 hodin

Viac o knihe

Engaging and informative, this new work delves into modern consumer culture, continuing the exploration found in McCracken's previous volume. It offers eye-opening insights that challenge readers to reflect on their consumption habits and the societal implications of consumerism.

Nákup knihy

Culture and Consumption II, Grant David McCracken

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Rok vydania
2005
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