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Corporate Communications for Executives

Autori

346 stránok

Viac o knihe

In a rapidly evolving global business landscape, effective communication is essential for corporate success. This book examines the intricacies of corporate communication, emphasizing its strategic importance. It explores various perspectives, including ethics, employee motivation, and corporate social responsibility. Additionally, it addresses internal communication and the challenges of global corporate communications, providing valuable insights into fostering a strong corporate culture. Ideal for executives, it highlights the need for a cohesive communication strategy in today's complex environment.

Parametre

ISBN
9780791437612

Kategórie

Variant knihy

1998, pevná

Nákup knihy

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