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The book argues that ethical and socially responsible behavior is essential for achieving high performance and global success in business. It provides compelling reasons and frameworks for integrating these values into corporate practices, highlighting their impact on long-term sustainability and competitive advantage. Through various examples, it emphasizes the importance of aligning business strategies with ethical standards to foster trust and loyalty among stakeholders.
Nákup knihy
Liberating the Corporate Soul, Richard Barrett
- Jazyk
- Rok vydania
- 1998
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