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Brands of Faith

Marketing Religion in a Commercial Age

Autori

256 stránok

Viac o knihe

Focusing on the intersection of faith and commerce, the book presents intriguing case studies of faith brands, showcasing how religion is marketed in contemporary society. Mara Einstein, a marketing insider, offers an engaging exploration of the commercialization of religion, revealing the complexities and implications of blending spirituality with consumerism.

Parametre

ISBN
9780415409773

Kategórie

Variant knihy

2007, mäkká

Nákup knihy

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