Kniha momentálne nie je na sklade
Viac o knihe
"Services Marketing and Management" offers a comprehensive exploration of service conceptualization, design, and management. It examines the impact of organizational structures and management styles, includes examples from various service organizations, and discusses contemporary challenges in the field. Ideal for postgraduate and MBA students.
Nákup knihy
Services Marketing and Management, Audrey Gilmore
- Jazyk
- Rok vydania
- 2003
- product-detail.submit-box.info.binding
- (mäkká)
Akonáhle sa objaví, pošleme e-mail.
Doručenie
Platobné metódy
Nikto zatiaľ neohodnotil.