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Questionnaire Design

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  • 384 stránok
  • 14 hodin čítania

Viac o knihe

Objectives in Writing A Questionnaire; The Data Collection Media; Planning the Questionnaire; Types of Questions; Data Types; Rating Scales; Behavioural Questions; Attitude and Image Measurement; Writing the Questionnaire; The Look of the Questionnaire; Questionnaire Design Software; Engaging the Respondent Online; Piloting the Questionnaire; Ethical Issues; Social Desirability Bias; International Surveys

Nákup knihy

Questionnaire Design, Ian Brace

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Rok vydania
2018
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