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Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis
Nákup knihy
To the Desert and Back, Philip H. Mirvis, Karen Ayas, George Roth
- Jazyk
- Rok vydania
- 2003
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- 9,99 €
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