The Anatomy of Buzz
Autori
Parametre
Kategórie
Viac o knihe
Strategies for creating and sustaining effective word-of-mouth campaigns drawing from more than 150 interviews with exucutives, marketing leaders, and researchers who have successfully built buzz for major brands.
Nákup knihy
The Anatomy of Buzz, Emanuel Rosen
- Jazyk
- Rok vydania
- 2002
Akonáhle sa objaví, pošleme vám e-mail.
Doručenie
Platobné metódy
2021 2022 2023
Navrhnúť zmenu
- Titul
- The Anatomy of Buzz
- Jazyk
- anglicky
- Autori
- Emanuel Rosen
- Vydavateľ
- Currency
- Rok vydania
- 2002
- Väzba
- mäkká
- ISBN10
- 0385496680
- ISBN13
- 9780385496681
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Strategies for creating and sustaining effective word-of-mouth campaigns drawing from more than 150 interviews with exucutives, marketing leaders, and researchers who have successfully built buzz for major brands.