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How multinationals create value in Russia

Autori

Viac o knihe

Russia offers tremendous opportunities either for value creation within Russia, or with Russia as part of an integrated international value chain. This book outlines how to better understand Russia as a business environment and how to structure such value creation activities. It also clarifies that the business case for such solutions has to be built and fine-tuned over time and cannot merely be found. Several mini-case studies illustrate the conceptual foundations of this book in action.

Parametre

ISBN
9783960143581
Vydavateľstvo
edition winterwork

Kategórie

Variant knihy

2017, pevná

Nákup knihy

Kniha momentálne nie je na sklade.