Saurer

Three renowned authors have documented the ups and downs of a Swiss industrial enterprise: the early years following the start-up of the small business in eastern Switzerland in 1853, the time of expansion from 1900 onwards when commercial vehicles and lomms were manufactured and the period of reorganisation and restructuring since 1988. They describe in considerable detail how Saurer took advantage of pioneering developments and the power of innovation to overcome periods of stagnation and management crises.