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Competir Contra La Suerte (Competing Against Luck - Spanish Editi: The Story of Innovation and Customer Choice
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The book delves into the strategies that companies can employ to ensure growth and develop products that meet customer demand. Clayton Christensen, a Harvard Business School professor, expands on his groundbreaking theory of disruptive innovation, presenting fresh insights that go beyond his previous work. This exploration challenges conventional wisdom and provides a framework for understanding how innovation can be systematically harnessed for success in business.
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Competir Contra La Suerte (Competing Against Luck - Spanish Editi: The Story of Innovation and Customer Choice, Clayton M. Christensen
- Jazyk
- Rok vydania
- 2020
- product-detail.submit-box.info.binding
- (mäkká)
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- Titul
- Competir Contra La Suerte (Competing Against Luck - Spanish Editi: The Story of Innovation and Customer Choice
- Jazyk
- anglicky
- Autori
- Clayton M. Christensen
- Vydavateľ
- HARPERCOLLINS
- Rok vydania
- 2020
- Väzba
- mäkká
- Počet strán
- 320
- ISBN13
- 9786075620411
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- The book delves into the strategies that companies can employ to ensure growth and develop products that meet customer demand. Clayton Christensen, a Harvard Business School professor, expands on his groundbreaking theory of disruptive innovation, presenting fresh insights that go beyond his previous work. This exploration challenges conventional wisdom and provides a framework for understanding how innovation can be systematically harnessed for success in business.