New Business Opportunities in Latin America

Focusing on the economic landscape of Latin America, the book explores the myriad opportunities for U.S. businesses amidst ongoing democratization and liberalization. Despite challenges like the Mexican financial crisis, the author emphasizes the importance of understanding the region's social, political, and cultural dynamics. Through comprehensive insights, it guides corporate managers, economists, and investors on effectively navigating the Latin American business environment. This resource is essential for anyone looking to engage with the evolving market landscape.