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Summary: Customer Centric Selling

Review and Analysis of Bosworth and Holland's Book

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Viac o knihe

Focusing on a message-driven sales process, this summary highlights the importance of understanding customer needs and preferences in sales. It emphasizes techniques for effective communication and relationship-building, guiding sales professionals to tailor their approaches based on customer insights. The authors advocate for a shift from traditional selling methods to a more customer-centric model, aiming to enhance sales effectiveness and customer satisfaction. Key strategies and practical advice are provided to empower sales teams in achieving better results.

Nákup knihy

Summary: Customer Centric Selling, Businessnews Publishing

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Rok vydania
2016
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