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Practical Digital Marketing and AI Psychology

How to Gain Online Consumer Trust and Sales Using Technologies and Psychology

Autori

438 stránok

Viac o knihe

Focusing on the intersection of psychology and artificial intelligence, this book delves into how leading brands effectively leverage these elements to enhance their digital marketing strategies. It provides insights into the psychological principles that drive consumer behavior and the innovative AI technologies that can optimize marketing efforts, making it a valuable resource for marketers seeking to improve their approach in a competitive landscape.

Parametre

ISBN
9781032530284
Vydavateľstvo
Taylor & Francis Ltd

Kategórie

Variant knihy

2024, mäkká

Nákup knihy

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