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The book explores the urgent need for online integration in journalism, emphasizing its importance for the future of editorial staff. It assesses the current state of online journalism and provides a framework for implementing necessary changes within organizations. By examining structure, culture, personnel, and tasks, it offers a comprehensive approach to modern content workflows. Pit Gottschalk introduces a measurement system to evaluate newsroom effectiveness, guiding organizations in adapting to the evolving landscape of journalism.
Nákup knihy
The Heart of a Morning Paper beats online, Pit Gottschalk
- Jazyk
- Rok vydania
- 2011
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- (mäkká)
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- Titul
- The Heart of a Morning Paper beats online
- Jazyk
- anglicky
- Autori
- Pit Gottschalk
- Vydavateľ
- Lulu.com
- Rok vydania
- 2011
- Väzba
- mäkká
- Počet strán
- 108
- ISBN13
- 9781446687383
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- The book explores the urgent need for online integration in journalism, emphasizing its importance for the future of editorial staff. It assesses the current state of online journalism and provides a framework for implementing necessary changes within organizations. By examining structure, culture, personnel, and tasks, it offers a comprehensive approach to modern content workflows. Pit Gottschalk introduces a measurement system to evaluate newsroom effectiveness, guiding organizations in adapting to the evolving landscape of journalism.