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The paper analyzes Nokia Corporation's evolution as a leading mobile phone supplier and its challenges in the smartphone market, notably against Apple. It traces Nokia's 140-year history, highlighting the various changes and strategies that have shaped its corporate governance and management practices. The focus is on the implementation of diversification strategies that have historically contributed to Nokia's success. Through this examination, the work aims to provide insights into the effectiveness of Nokia's strategic adaptations in response to market shifts.
Nákup knihy
Diversification Strategies of Nokia, Anonymus
- Jazyk
- Rok vydania
- 2012
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- Titul
- Diversification Strategies of Nokia
- Jazyk
- anglicky
- Autori
- Anonymus
- Vydavateľ
- GRIN Verlag
- Rok vydania
- 2012
- Väzba
- mäkká
- ISBN13
- 9783656146148
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- The paper analyzes Nokia Corporation's evolution as a leading mobile phone supplier and its challenges in the smartphone market, notably against Apple. It traces Nokia's 140-year history, highlighting the various changes and strategies that have shaped its corporate governance and management practices. The focus is on the implementation of diversification strategies that have historically contributed to Nokia's success. Through this examination, the work aims to provide insights into the effectiveness of Nokia's strategic adaptations in response to market shifts.