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Effective complaint management is crucial for maintaining customer satisfaction and loyalty. This book explores strategies for handling customer grievances, emphasizing the importance of listening, empathy, and timely resolution. It provides practical tools and techniques for organizations to transform complaints into opportunities for improvement. By fostering a culture of open communication and accountability, businesses can enhance their reputation and strengthen relationships with customers. The insights offered aim to empower teams to respond constructively to feedback and drive positive change.
Nákup knihy
Complaint Management Excellence, Sarah Cook
- Jazyk
- Rok vydania
- 2012
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- (mäkká)
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- Titul
- Complaint Management Excellence
- Podtitul
- Creating Customer Loyalty Through Service Recovery
- Jazyk
- anglicky
- Autori
- Sarah Cook
- Vydavateľ
- Kogan Page
- Rok vydania
- 2012
- Väzba
- mäkká
- Počet strán
- 210
- ISBN13
- 9780749465308
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Effective complaint management is crucial for maintaining customer satisfaction and loyalty. This book explores strategies for handling customer grievances, emphasizing the importance of listening, empathy, and timely resolution. It provides practical tools and techniques for organizations to transform complaints into opportunities for improvement. By fostering a culture of open communication and accountability, businesses can enhance their reputation and strengthen relationships with customers. The insights offered aim to empower teams to respond constructively to feedback and drive positive change.