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The author of Guerrilla PR offers a practical guide for business managers, providing strategies to identify and rectify the small problems that can and will sink your business, sharing case studies from such companies as McDonald's, K-Mart, and Google to outline an integrated approach to stimulating business growth and customer loyalty. 30,000 first printing.
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Broken Windows, Broken Business, Michael Levine
- Jazyk
- Rok vydania
- 2005
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- Titul
- Broken Windows, Broken Business
- Jazyk
- anglicky
- Autori
- Michael Levine
- Vydavateľ
- Grand Central Pub
- Vydavateľ
- 2005
- Väzba
- pevná s prebalom
- ISBN10
- 0446576786
- ISBN13
- 9780446576789
- Kategórie
- Motivácia a sebarozvoj
- Anotácia
- The author of Guerrilla PR offers a practical guide for business managers, providing strategies to identify and rectify the small problems that can and will sink your business, sharing case studies from such companies as McDonald's, K-Mart, and Google to outline an integrated approach to stimulating business growth and customer loyalty. 30,000 first printing.