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Proactive crisis management is the central theme of this guide, where Burnett introduces a systematic approach for managers across various organizations. He presents crises on a continuum, ranging from minor incidents to major catastrophes, allowing for a universal framework applicable to any business. This matrix enables leaders to navigate crises more effectively and with increased agility, enhancing their overall crisis handling capabilities.
Nákup knihy
Managing Business Crises, John Burnett
- Jazyk
- Rok vydania
- 2002
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- (pevná)
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- Titul
- Managing Business Crises
- Podtitul
- From Anticipation to Implementation
- Jazyk
- anglicky
- Autori
- John Burnett
- Vydavateľ
- Praeger
- Rok vydania
- 2002
- Väzba
- pevná
- Počet strán
- 230
- ISBN13
- 9781567204049
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Proactive crisis management is the central theme of this guide, where Burnett introduces a systematic approach for managers across various organizations. He presents crises on a continuum, ranging from minor incidents to major catastrophes, allowing for a universal framework applicable to any business. This matrix enables leaders to navigate crises more effectively and with increased agility, enhancing their overall crisis handling capabilities.