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Market Segmentation Success

Making It Happen!

Autori

204 stránok

Viac o knihe

Focusing on practical strategies, this guide provides insights into market segmentation and target market selection. It addresses common challenges with best practices and real-world case studies, making it accessible for professionals seeking effective solutions. The easy-to-read format ensures that readers can quickly grasp essential concepts to enhance their marketing efforts.

Parametre

ISBN
9780789029188
Vydavateľstvo
Taylor & Francis

Kategórie

Variant knihy

2008, mäkká

Nákup knihy

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