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Thought leadership is a complex and often misinterpreted concept that plays a crucial role in the success of individuals and organizations. Leading companies are increasingly investing in this practice, establishing specialized teams to harness its potential. The book explores the significance of thought leadership beyond mere business jargon, revealing its historical roots and its effectiveness in driving success for various entities, including charities and large corporations.
Nákup knihy
Thought Leadership, Laurie Young
- Jazyk
- Rok vydania
- 2013
- product-detail.submit-box.info.binding
- (mäkká)
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- Titul
- Thought Leadership
- Podtitul
- Prompting Businesses to Think and Learn
- Jazyk
- anglicky
- Autori
- Laurie Young
- Vydavateľ
- Kogan Page
- Rok vydania
- 2013
- Väzba
- mäkká
- Počet strán
- 344
- ISBN13
- 9780749465117
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Thought leadership is a complex and often misinterpreted concept that plays a crucial role in the success of individuals and organizations. Leading companies are increasingly investing in this practice, establishing specialized teams to harness its potential. The book explores the significance of thought leadership beyond mere business jargon, revealing its historical roots and its effectiveness in driving success for various entities, including charities and large corporations.