Summary: The Invisible Continent

Exploring the dynamics of the new economy, this summary highlights Kenichi Ohmae's four strategic imperatives essential for success in a rapidly changing business landscape. It delves into the importance of understanding global markets, leveraging technology, fostering innovation, and adapting to consumer needs. Ohmae emphasizes the shift from traditional economic models to a more interconnected and invisible framework, offering insights for businesses to thrive in this evolving environment.