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Fast-moving, entertaining, and valuable to everyone, this book helps you create your own P.R. campaign at a lower cost and with more dramatic results than you ever thought possible. Michael Levine's legendary street-fighting P.R. tactics are taken to the wide-open domain of the Internet.
Nákup knihy
Guerrilla PR Wired, Michael Levine
- Jazyk
- Rok vydania
- 2002
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- Titul
- Guerrilla PR Wired
- Jazyk
- anglicky
- Autori
- Michael Levine
- Vydavateľ
- McGraw-Hill
- Vydavateľ
- 2002
- Väzba
- mäkká
- ISBN10
- 0071382321
- ISBN13
- 9780071382328
- Kategórie
- Svetová próza
- Anotácia
- Fast-moving, entertaining, and valuable to everyone, this book helps you create your own P.R. campaign at a lower cost and with more dramatic results than you ever thought possible. Michael Levine's legendary street-fighting P.R. tactics are taken to the wide-open domain of the Internet.