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Parametre
- Počet strán
- 226 stránok
- Čas čítania
- 8 hodin
Viac o knihe
The book explores the deep connection between public relations and neoliberal market economies, highlighting its significant role in shaping promotional culture. It delves into the often-overlooked aspects of the profession, particularly the emotional labor performed by workers who craft displays of feeling to foster trust and manage client relationships. This examination aims to shed light on the complexities and implications of public relations work in contemporary society.
Nákup knihy
Public Relations as Emotional Labour, Liz Yeomans
- Jazyk
- Rok vydania
- 2019
- product-detail.submit-box.info.binding
- (pevná)
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Doručenie
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Navrhnúť zmenu
- Titul
- Public Relations as Emotional Labour
- Jazyk
- anglicky
- Autori
- Liz Yeomans
- Vydavateľ
- Taylor & Francis Ltd (Sales)
- Rok vydania
- 2019
- Väzba
- pevná
- Počet strán
- 226
- ISBN13
- 9781138920309
- Kategórie
- Spoločenské vedy, Dejiny / História, Podnikanie a ekonómia, Politológia / Politika, Marketing a PR
- Anotácia
- The book explores the deep connection between public relations and neoliberal market economies, highlighting its significant role in shaping promotional culture. It delves into the often-overlooked aspects of the profession, particularly the emotional labor performed by workers who craft displays of feeling to foster trust and manage client relationships. This examination aims to shed light on the complexities and implications of public relations work in contemporary society.