Kniha momentálne nie je na sklade
Viac o knihe
In a rapidly evolving global business landscape, effective communication is essential for corporate success. This book examines the intricacies of corporate communication, emphasizing its strategic importance. It explores various perspectives, including ethics, employee motivation, and corporate social responsibility. Additionally, it addresses internal communication and the challenges of global corporate communications, providing valuable insights into fostering a strong corporate culture. Ideal for executives, it highlights the need for a cohesive communication strategy in today's complex environment.
Nákup knihy
Corporate Communications for Executives, Michael B. Goodman
- Jazyk
- Rok vydania
- 1998
- product-detail.submit-box.info.binding
- (pevná)
Akonáhle sa objaví, pošleme vám e-mail.
Doručenie
Platobné metódy
Navrhnúť zmenu
- Titul
- Corporate Communications for Executives
- Jazyk
- anglicky
- Autori
- Michael B. Goodman
- Vydavateľ
- State University of New York Press
- Rok vydania
- 1998
- Väzba
- pevná
- Počet strán
- 346
- ISBN13
- 9780791437612
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- In a rapidly evolving global business landscape, effective communication is essential for corporate success. This book examines the intricacies of corporate communication, emphasizing its strategic importance. It explores various perspectives, including ethics, employee motivation, and corporate social responsibility. Additionally, it addresses internal communication and the challenges of global corporate communications, providing valuable insights into fostering a strong corporate culture. Ideal for executives, it highlights the need for a cohesive communication strategy in today's complex environment.