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Focusing on strategic marketing, this summary distills Dan Kennedy's insights on identifying a unique competitive edge and transforming it into a compelling marketing message. It emphasizes the importance of targeting the right audience to maximize impact and effectiveness. Kennedy's approach offers practical steps for creating a robust marketing plan that stands out in a crowded marketplace, making it essential for anyone looking to enhance their marketing strategy.
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Summary: The Ultimate Marketing Plan, Businessnews Publishing
- Jazyk
- Rok vydania
- 2016
- product-detail.submit-box.info.binding
- (mäkká)
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- Titul
- Summary: The Ultimate Marketing Plan
- Podtitul
- Review and Analysis of Kennedy's Book
- Jazyk
- anglicky
- Autori
- Businessnews Publishing
- Vydavateľ
- Business Book Summaries
- Rok vydania
- 2016
- Väzba
- mäkká
- ISBN13
- 9782511044629
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Focusing on strategic marketing, this summary distills Dan Kennedy's insights on identifying a unique competitive edge and transforming it into a compelling marketing message. It emphasizes the importance of targeting the right audience to maximize impact and effectiveness. Kennedy's approach offers practical steps for creating a robust marketing plan that stands out in a crowded marketplace, making it essential for anyone looking to enhance their marketing strategy.