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Analysis of Service Quality Using Servqual Model
Autori
Viac o knihe
Focusing on the SERVQUAL model, this book guides young readers in evaluating the quality of institutions across various fields. As a globally recognized research tool, the SERVQUAL model analyzes service quality through ten key dimensions. Developed in the mid-1980s by Zeithaml, Parasuraman, and Berry, it provides a structured approach for assessing and improving service standards, making it essential for anyone interested in understanding institutional effectiveness.
Nákup knihy
Analysis of Service Quality Using Servqual Model, Ashok Kumar
- Jazyk
- Rok vydania
- 2013
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2021 2022 2023
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- Titul
- Analysis of Service Quality Using Servqual Model
- Jazyk
- anglicky
- Autori
- Ashok Kumar
- Vydavateľ
- LAP LAMBERT Academic Publishing
- Rok vydania
- 2013
- Väzba
- mäkká
- Počet strán
- 88
- ISBN13
- 9783659405235
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Focusing on the SERVQUAL model, this book guides young readers in evaluating the quality of institutions across various fields. As a globally recognized research tool, the SERVQUAL model analyzes service quality through ten key dimensions. Developed in the mid-1980s by Zeithaml, Parasuraman, and Berry, it provides a structured approach for assessing and improving service standards, making it essential for anyone interested in understanding institutional effectiveness.