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Brands

The Logos of the Global Economy

Autori

208 stránok

Viac o knihe

Exploring the pervasive nature of brands, this book delves into their various forms and impacts on everyday life. It examines how brands infiltrate different environments, from urban settings to personal spaces, and encourages readers to consider the deeper meanings and implications of branding in society. Through insightful analysis, it invites a critical reflection on the role brands play in shaping perceptions and experiences.

Parametre

ISBN
9780415251822
Vydavateľstvo
Routledge

Kategórie

Variant knihy

2004, pevná

Nákup knihy

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