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Focusing on Information Technology as a strategic asset, this book presents a well-structured examination of foundational principles. It reviews existing theories and methods, while also empirically testing selected theories, providing a comprehensive analysis of IT's role in strategic management.
Nákup knihy
Information Technology and Competitive Advantage in Small Firms, Brian Webb, Frank Schlemmer
- Jazyk
- Rok vydania
- 2008
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Information Technology and Competitive Advantage in Small Firms
- Jazyk
- anglicky
- Autori
- Brian Webb, Frank Schlemmer
- Vydavateľ
- Routledge
- Rok vydania
- 2008
- Väzba
- pevná
- Počet strán
- 190
- ISBN13
- 9780415417990
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Focusing on Information Technology as a strategic asset, this book presents a well-structured examination of foundational principles. It reviews existing theories and methods, while also empirically testing selected theories, providing a comprehensive analysis of IT's role in strategic management.