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Venturing in International Firms

Contexts and Cases in a High-Tech World

Parametre

Počet strán
298 stránok
Čas čítania
11 hodin

Viac o knihe

Focusing on international entrepreneurial venturing, the book introduces a unique framework that categorizes venturing into four contexts, emphasizing both internal and external capabilities at headquarters and subsidiaries. It aims to equip students in international entrepreneurship and business with practical insights and strategies for successful global ventures, enhancing their understanding of the complexities involved in international markets.

Vydanie

Nákup knihy

Venturing in International Firms, Christopher Williams

Jazyk
Rok vydania
2018
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