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Summary: Playing to Win

Review and Analysis of Lafley and Martin's Book

Autori

Viac o knihe

This summary distills the key insights from Lafley and Martin's exploration of effective business strategy. It emphasizes the importance of making clear choices about where to compete and how to win in the marketplace. The authors present a framework that guides organizations in defining their strategic objectives and aligning resources to achieve them. Through real-world examples, they illustrate the practical application of these strategies, making it an essential guide for leaders seeking to enhance their competitive advantage.

Parametre

ISBN
9782511048955

Kategórie

Variant knihy

2016, mäkká

Nákup knihy

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