Competing on value
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Viac o knihe
Presents a new approach to selling that emphasizes not competing on the basis of the best price, but the highest value--i.e. demonstrating to current and prospective customers that using your products or services will either cut their costs or improve their revenues. Distributed by Gale. Annotation copyrighted by Book News, Inc., Portland, OR
Nákup knihy
Competing on value, Mack Hanan, Peter Karp
- Jazyk
- Rok vydania
- 1991
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- Titul
- Competing on value
- Jazyk
- anglicky
- Autori
- Mack Hanan, Peter Karp
- Vydavateľ
- AMACOM
- Rok vydania
- 1991
- Väzba
- pevná
- ISBN10
- 0814450369
- ISBN13
- 9780814450369
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Presents a new approach to selling that emphasizes not competing on the basis of the best price, but the highest value--i.e. demonstrating to current and prospective customers that using your products or services will either cut their costs or improve their revenues. Distributed by Gale. Annotation copyrighted by Book News, Inc., Portland, OR