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In December 2022, migrolino AG surpassed one billion francs for the first time. Journalist Christine Loriol narrates its journey from concept to success, highlighting challenges, internal workings, and the brand's significance in Switzerland. CEO Markus Laenzlinger shares insights, complemented by photo stories and an essay by retail expert Dan Munford.
Nákup knihy
The small m. migrolino – the story behind the success, Christine Loriol
- Jazyk
- Rok vydania
- 2023
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