Innovative B2B marketing : new models, processes and theory
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Parametre
Kategórie
Viac o knihe
Demystify modern aspects of B2B marketing with this clear, practical guide to new marketing models and processes, including thought leadership pieces on new customer buying habits and the digital era.
Nákup knihy
Innovative B2B marketing : new models, processes and theory, Simon Hall
- Jazyk
- Rok vydania
- 2017
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2021 2022 2023
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- Titul
- Innovative B2B marketing : new models, processes and theory
- Jazyk
- anglicky
- Autori
- Simon Hall
- Vydavateľ
- Kogan Page
- Rok vydania
- 2017
- Väzba
- mäkká
- ISBN10
- 0749480807
- ISBN13
- 9780749480806
- Kategórie
- Marketing a PR, Podnikanie a ekonómia
- Anotácia
- Demystify modern aspects of B2B marketing with this clear, practical guide to new marketing models and processes, including thought leadership pieces on new customer buying habits and the digital era.