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This book offers a considered voice on the advertising chaos that colours our rapidly changing media environment in a world of fake news, fast facts and seriously depleted attention stamina.
Nákup knihy
The Attention Economy and How Media Works, Karen NelsonField
- Jazyk
- Rok vydania
- 2020
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- The Attention Economy and How Media Works
- Jazyk
- anglicky
- Autori
- Karen NelsonField
- Vydavateľ
- Springer Verlag, Singapore
- Rok vydania
- 2020
- Väzba
- pevná
- ISBN10
- 9811515395
- ISBN13
- 9789811515392
- Anotácia
- This book offers a considered voice on the advertising chaos that colours our rapidly changing media environment in a world of fake news, fast facts and seriously depleted attention stamina.