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The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior.
Nákup knihy
Analytics in a Big Data World, Bart Baesens, Veronique Van Vlasselaer, Wouter Verbeke
- Jazyk
- Rok vydania
- 2014
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- (pevná)
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- Titul
- Analytics in a Big Data World
- Jazyk
- anglicky
- Vydavateľ
- John Wiley & Sons Inc
- Rok vydania
- 2014
- Väzba
- pevná
- ISBN10
- 1118892704
- ISBN13
- 9781118892701
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior.