Kniha momentálne nie je na sklade
Parametre
Kategórie
Viac o knihe
The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales.
Nákup knihy
Marketing Lessons from the Grateful Dead, David Prescott
- Jazyk
- Rok vydania
- 2010
- product-detail.submit-box.info.binding
- (pevná)
Akonáhle sa objaví, pošleme vám e-mail.
Doručenie
Platobné metódy
Navrhnúť zmenu
- Titul
- Marketing Lessons from the Grateful Dead
- Jazyk
- anglicky
- Autori
- David Prescott
- Vydavateľ
- John Wiley And Sons Ltd
- Rok vydania
- 2010
- Väzba
- pevná
- ISBN10
- 0470900520
- ISBN13
- 9780470900529
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales.