Research methods for business - 6th edition
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Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.
Nákup knihy
Research methods for business - 6th edition, Uma Sekaran, Johan Roger Gisbert Bougie
- Jazyk
- Rok vydania
- 2013
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- Titul
- Research methods for business - 6th edition
- Jazyk
- anglicky
- Autori
- Uma Sekaran, Johan Roger Gisbert Bougie
- Vydavateľ
- Wiley
- Rok vydania
- 2013
- ISBN10
- 111994225x
- ISBN13
- 9781119942252
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.