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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
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Reveals how to use storytelling to capture attention; motivate listeners; gain trust; strengthen your argument; sway decisions; demonstrate authenticity and encourage transparency; spark innovation; and manage uncertainty. This book provides the tools you need to get your message across - and connect successfully with any audience.
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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact, Annette Simmons
- Jazyk
- Rok vydania
- 2015
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
- Jazyk
- anglicky
- Autori
- Annette Simmons
- Vydavateľ
- Amacom
- Rok vydania
- 2015
- Väzba
- pevná
- ISBN10
- 0814449131
- ISBN13
- 9780814449134
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Reveals how to use storytelling to capture attention; motivate listeners; gain trust; strengthen your argument; sway decisions; demonstrate authenticity and encourage transparency; spark innovation; and manage uncertainty. This book provides the tools you need to get your message across - and connect successfully with any audience.