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Innovation was once a peripheral issue, but is increasingly seen as a key factor in long-term corporate success. This text looks at the subject in an integrated way as core to many management functions.
Nákup knihy
Innovation management : context, strategies, systems and processes, Pervaiz K. Ahmed, Charles D. Shepherd
- Jazyk
- Rok vydania
- 2010
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- Titul
- Innovation management : context, strategies, systems and processes
- Jazyk
- anglicky
- Vydavateľ
- Prentice Hall : Financial Times
- Rok vydania
- 2010
- ISBN10
- 0273683764
- ISBN13
- 9780273683766
- Kategórie
- Podnikanie a ekonómia
- Anotácia
- Innovation was once a peripheral issue, but is increasingly seen as a key factor in long-term corporate success. This text looks at the subject in an integrated way as core to many management functions.