Marketing Communications
Autori
Parametre
Kategórie
Viac o knihe
This fifth edition of an introductory marketing textbook covers topics such as marketing communications, strategies and planning, disciplines and applications and marketing communications for special audiences.
Nákup knihy
Marketing Communications, Chris Fill
- Jazyk
- Rok vydania
- 2009
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Platobné metódy
2021 2022 2023
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- Titul
- Marketing Communications
- Jazyk
- anglicky
- Autori
- Chris Fill
- Vydavateľ
- Pearson Education
- Rok vydania
- 2009
- ISBN10
- 0273717227
- ISBN13
- 9780273717225
- Kategórie
- Podnikanie a ekonómia, Marketing a PR
- Anotácia
- This fifth edition of an introductory marketing textbook covers topics such as marketing communications, strategies and planning, disciplines and applications and marketing communications for special audiences.