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The Inner Game of Selling Yourself

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The key to success is to tailor your approach to the person or persons you are dealing with, to find out what will satisfy, stimulate, worry or inspire them: in short, to discover what factors might or might not lead to their doing business with you or agreeing to what you propose. This is the perfect book for anyone who wants to achieve outstanding results in getting in tune with others. It gives invaluable advice on understanding different types of people, entering into their minds, and negotiating to win.

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The Inner Game of Selling Yourself, James Borg

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2000
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